Have you been thinking of availing of Magento eCommerce development services from a reliable partner?
Well, the purpose is clear and that is to create a powerful, feature-rich, and scalable eCommerce platform to start selling products online.
It's not just you, but numerous traditional retailers have successfully adopted the virtues of Magento online store development to create their digital presence. With the rise in the trend of buying products online, it has become a competitive affair among businesses to sell products digitally.
To get started on a successful note, no platform is better than Magento. It's a powerful, extensively adapted, robust, and top-notch eCommerce platform. Simple to update platform ensures hassle-free development of your online shopping website and makes the best out of rich features. Thus, to create a result-oriented eCommerce website based on the Magento platform, you should also be aware of 2023 trends.
As you already know, every year trends in the eCommerce sector change, and businesses adapt over time to stay competitive and profitable. In 2023 as well, there are a few trending points of Magento that you must consider before getting started with a trusted Magento web development company.
Five must-have Magento eCommerce trends to follow in 2023
- Voice Search Assistants: One time or the other, you might have used voice-based search assistants like Alexa, Siri, Google, Assistant, or any other. It's an ongoing trend in the digital space that allows users to utilize voice-based commands and get the desired online result. Even for seamless product search on a Magento eCommerce website, voice assistants play an integral role in providing product search convenience to customers. Enable the virtues of voice search technology ideally on your Magento eCommerce platform to provide product search convenience to customers.
- Headless Commerce: Another rising trend that is getting due popularity in the eCommerce space is implementing headless commerce. That means it involves decoupling the front end from the backend to ensure smooth functionalities and changes. By separating the frontend from the backend, it will be simple & effective to build an eCommerce website. And further, maintain the same without facing any trouble. After decoupling the backend and the front, it will be hassle-free for you to maintain the platform and make necessary changes accordingly.
- Enable Chatbots: For making your eCommerce platform's customer service agents' work goes simple and fast, enable the benefits of chatbots. You might already know the fact that chatbots are smart and auto-response-driven AI-functional feature that allows the platforms to meet customer queries instantly. A kind of personal assistant for customers to answer their questions and provide valuable product-based suggestions. By enabling a smart chatbot system, you can provide a seamless customer service experience, increase retention rate, and decrease the repetitive manual tasks.
- Augmented Reality/Virtual Reality: Better known as AR/VR technologies that have already created a revolution in the digital space to create a real-world scenario for people. Lenskart, IKEA, and several eCommerce brands have already implemented AR/VR technologies while allowing customers to try different products virtually and get an enhanced shopping experience. Thus, you can implement the same to provide a virtual tour of your store, visualization of products, and enhance the shopping pleasure to an optimum extent.
- Sending Push Notifications: Lastly, push notifications are yet another Magento eCommerce development trend that you can follow and implement. As per this trend, engage your customers by sending personalized notifications related to product recommendations, remind of adding products to the cart, completing the purchase, and more. Moreover, push notifications further help in sending recent product offers and deals to catch widespread attention around.
Concluding Thoughts
If you have decided to create a B2C or even B2B eCommerce platform based on Magento, then can foresee future success ahead. A powerful, robust, and feature-rich eCommerce platform helps build an interactive online retail website. It also provides the flexibility to implement the recent eCommerce trends to stay in the result-oriented mode.
