Furniture industry has moved from retail outlets to proper eCommerce websites seeing the market demand. But a major challenge faced by furniture eCommerce is buyers can’t assess furniture in a tangible manner. To tackle this situation AR/VR technologies are integrated within the website.
Not all eCommerce websites can afford this feature in the starting to display designer pieces of furniture. To make your website unique and extraordinary, one platform has gained popularity that is Magento open source.
Benefits of Magento for Furniture eCommerce
Magento is highly customized, it can address the complexity faced by the furniture business. We have discussed a few important ways Magento can guide you to improve your store customer experiences.
1. ERP Integration
ERP is the key element or you can say the powerhouse of an eCommerce industry. And without an ERP your eCommerce website will struggle to:
l Track inventory
l Manage orders
l Product shipping
l Access valuable insights
Professionals or you can hire Magento developers in India to integrate any ERP with your online selling site. This ensures smooth integration and results into improved customer experience, improve supply chain model, and grow opportunities.
2. Search Functionality
An eCommerce website consist of a wide array of products. Customers face difficulty to select their desired product and they simply move to competitor site. To fix this situation, Magento offers built-in search functionality that navigate customers to desired location. Moreover, Magento can add additional tools including Algolia, and ElasticSearch to streamline your search capabilities.
3. B2B and B2C Experiences
You might want to serve both business and consumer audiences. This can be possible with Magento CMS. It offers flexibility for merchants to build a B2C and B2B website. You can add sub-sections within your website defining both individual customer segments and business. Add specific product lists with their targeted pricing. You can go for advanced features to customize, and restrict products as per customer needs. Magento even offers Omnichannel functionality as part of furniture industry solutions to maximize sales and overall business revenue.
4. 3D and AR Product Visualization
Product configurator for websites has limited functionality when it comes to product visualization. While 3D and AR visualization is the future of eCommerce industry. These technology trends are highly popular when it comes to displaying furniture. Using AR tool it becomes engaging to demonstrate the product quality and its feel. Customers can explore the actual product pieces inside their homes, offices, and other locations.
5. Responsive Platform
Magento is a perfect CMS when it comes to keep the website mobile responsive. Whether you prefer community edition or enterprise edition, both include the HTML5 platform. This helps to improve the mobile shopping experience of customers. Most eCommerce stores generate sales from mobile platform in comparison to desktops. Magento will ensure a smooth and personalized brand experience for consumers using mobile devices. They can shop anytime and anywhere without any security concerns.
6. Speed Enhancement
Magento is a clear winner when it comes to page loading time. They focus on speed parameter from the starting of eCommerce website design to build a fast-loading website. Sluggish website are usually ignored by search engine and even fails to drive engagement. Magento offers advance performance to your furniture eCommerce website and even customize it to meet buyers need. With the presence of PWA storefront can delight your customers.
Wrapping Up
Leveraging the features and advance trends of Magento can take your furniture eCommerce store to next level. Several CMSs are available but when comes to competitive edge Magento is the clear winner. You can even reduce eCommerce website development cost with the incorporation of Magento. It has all the features needed to build an engaging store.
