Advanced Marketing Insight Reports

Monthly Competitor Analysis Report

Benchmark your company’s website online performance against your competitors. A complete report of website traffic stats, organic and paid search progress, ads, backlinks, brand mentions, and social media performance.

Your Report Includes:

1. Website Traffic & Visitor Engagement

• Traffic Analytics: Summary
• Traffic Analytics: Traffic Share by Device
• Traffic Analytics: Top Traffic by Countries
• Traffic Analytics: Top Subdomains
• Traffic Analytics: Traffic Sources
• Traffic Analytics: Top Referring Sites
• Traffic Analytics: Top Search Engines
• Traffic Analytics: Top Social Networks

1. Comparing Website Traffic to Other Competitors

• Traffic Analytics: Competitors Comparison (Overview)
• Traffic Analytics: Competitors Comparison (Top Traffic by Countries)
• Traffic Analytics: Competitors Comparison (Traffic Sources)
• Traffic Analytics: Competitors Comparison Chart (Visits)
• Traffic Analytics: Competitors Comparison Chart (Unique Visitors)
• Traffic Analytics: Competitors Comparison Chart (Bounce Rate)
• Traffic Analytics: Competitors Comparison Chart (Avg. Visit Duration)

1. Market Overview & Market Share

• A broad picture of the analyzed market
• Market trends
• Typical marketing mix
• Audience age, gender, and interests
• Competitors’ market shares
• Similar sites

1. Organic Search Performance

In this section, the competitor’s organic search performance is shown for the selected country and selected mobile verses desktop traffic in the current month.

1. Branded vs Non-Branded

• Organic Search: Top Keywords
• Organic Search: Keyword Position Distribution
• Organic Search: Top Pages
• Traffic: Organic vs Paid

1. Competition in Organic Search Results

• Organic Search: Top Competitors
• Organic Search: Competitive Position Map

1. Link Building Performance

• Backlinks: Totals
• Authority Score
• Referring IPs
• Referring Domains
• Backlinks: Follow vs No follow
• Backlinks: Top Referring Domains
• Backlinks: Top Countries

1. Comparing Link Building Performance to Other Competitors

• Backlinks: Competitors Comparison (Overview)
• Backlinks: Competitors Comparison Chart (Total Backlinks)
• Backlinks: Competitors Comparison by Referring Domains

1. Advertising: Paid Search

• Paid Search: Summary
• Paid Search: Top Keywords
• Sample Ads
• Paid Search: Ad Keywords by Country
• Competition in Paid Search Results
• Paid Search: Top Competitors
• Paid Search: Competitive Positioning Map

1. Advertising: Display Ads

• Display Advertising: Summary
• Display Advertising: Top Publishers
• Display Advertising: Sample Text Ads
• Display Advertising: Sample Image Ads
• Display Advertising: Landing Pages