Hair Serum Market Outlook
Hair serum is a type of hair care product that is designed to improve the quality, shine, and texture of the hair. It is manufactured using ceramides, silicon, and various amino acids and usually has a gel-like consistency. Hair serum products can be of several types, such as organic, conventional, hair treatment serum, hair styling serum, etc.
The global hair serum market size reached US$ 1,041 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 1,693 Million by 2027, exhibiting a growth rate (CAGR) of 8.53% during 2022-2027.
They provide additional smoothness, shine, and frizz-free properties to the hair and prove beneficial in protecting it from environmental pollution and UV rays. Hair serum items are also widely used for hair fall treatment. Consequently, they are in high demand among male and female consumers across the globe.
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Hair Serum Market Trends:
The growing number of individuals suffering from excessive hair loss issues is primarily driving the hair serum market. Besides this, the elevating awareness among consumers towards the benefits of hair care serums over chemical-based items is further catalyzing the market growth.
Additionally, the rising number of product innovations, including sulfate-free, paraben-free, and artificial colorant-free variants that are infused with natural oils and organic ingredients, is also positively influencing the global market. Apart from this, inflating promotional activities by the key market players, such as celebrity endorsements and social media promotions, and the increasing product availability through online retail channels are expected to stimulate the hair serum market over the forecasted period.
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In this report you will get detailed analysis of the market, growth analysis graphs, historical period analysis, forecast period analysis, major market segmentation, top leading key players of the market, table of content, list of figures, and list of tables.
Competitive Landscape with Key Players:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
- Amka Products (Pty) Ltd.
- Avon Products Inc.
- Giovanni Cosmetics Inc.
- Henkel AG & Co. KGaA
- HerStyler
- John Paul Mitchell Systems
- Kao Corporation
- L'Oréal S.A.
- Mirta de Perales
- The Procter & Gamble Company
- Unilever plc.
Key Market Segmentation:
The report has categorized the market based on nature, product type and distribution channel.
Breakup by Nature:
- Organic
- Conventional
Breakup by Product Type:
- Hair Treatment Serum
- Hair Styling Serum
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Pharmacy and Drug Stores
- Online Stores
- Others
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, South Africa, Others)
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Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
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