Growing digitization is driving up need for personal data access and sharing, which is driving up demand for cloud computing services. Within businesses following the bring your own device trend, personal cloud providers provide services that make it easier to share and access file storage. The popularity of social media and smartphones is driving more demand for data storage platforms. Personal cloud solutions like Lacie Cloudbox, Synology Diskstation, and WD My Cloud Mirror are becoming more and more popular as more people embrace multiple devices. A significant barrier to the expansion of the personal cloud industry is the high cost of Personal Cloud Market provided by cloud service providers.
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