Globally rising health consciousness is promoting the expansion of the catering and food service contracting industries. The Global Wellness Institute estimates that the global Catering and Food Service Contractor Market was worth US$ 3.7 trillion in 2015 and US$ 4.2 trillion in 2017. The same source estimates that in 2017, the workplace wellness market was worth US$47.5 billion.
The demand for nutritious food is rising, which has encouraged food service operators to offer healthy meals. One of the most important methods used by major companies in the worldwide catering and food service contractor market to increase their market share is the adoption of healthier menus. For instance, the menu of Grain, an online restaurant and caterer, features a nutritious buffet.
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