The report "North American Packaging Tape Printing Market by Product Type (Hot Melt, Acrylic Based), Material (Polypropylene, PVC), Printing Ink (Water Based, UV-Curable), Mechanism (Digital, Flexography), End-user (Food & Beverages, Consumer Durables) - Forecast to 2020", the packaging tape printing market size is estimated to grow from USD 5.4 Billion in 2015 to reach USD 7.0 Billion by 2020, at an estimated CAGR of 5.4% from 2015 to 2020.
Printing on the packaging tapes highlights the company’s name and logo, enables ease of stock handling and identification, enhances the visibility of product, and safeguards the merchandise during transit. It also makes the product visually appealing, thereby resulting in instant recognition of the packages. The high growth of the packaging tape printing market can be attributed to the fact that a significant number of brand owners are harnessing the printing technology over packaging tapes.
