Global Lipstick Market was valued at US$ 12.24 billion in 2019 and is projected to reach US$ 19.4 billion by 2027, growing at a CAGR of 8.35% during the forecast period.
The report includes an analysis of the impact of COVID-19 lockdown on the revenue of market leaders, followers, and disruptors. Since the lockdown was implemented differently in various regions and countries; the impact of the same is also seen differently by regions and segments. The report has covered the current short-term and long-term impact on the market, and it would help the decision-makers to prepare the outline and strategies for companies by region.
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Global Lipstick Market Dynamics
Rising demand from young and working women across the globe coupled with an increasing purchasing power of the consumers are factors driving the global lipstick market. Rapid demand for lipsticks across major developing countries owing to the rise in the advertisement for products on social networking sites such as Facebook, Twitter, YouTube, and other websites by lipstick manufacturing companies are anticipated to further impel the growth of the global lipstick market. The presence of toxic substances in lipsticks and the increasing geriatric population are major restraints that are likely to hamper the growth of the lipstick market. Owing to growth in the geriatric population the appearance consciousness is fading among these women, which hampers the growth of the market.
Demand for matte lipsticks is increasing at a faster pace owed to add-on benefits related to these lipsticks like longer lasting than most types of lipstick and are suitable for occasions like a night out when touch-ups might be inconvenient. Cream lipsticks are mostly popular among younger consumers owing to the properties of both matte and lip gloss, offer lots of color range, and yet are easy to wear, giving your lips a hint of shine. While there is more wax in a cream lipstick, allowing it to look smoother on the lips.
Segment Analysis of the Global Lipstick Market
In 2017, the hypermarket/supermarket segment held the major share of the lipstick market. Whereas, an online store is projected to grow at the fastest CAGR due to the variety of brands available in a single place and heavy discounts available on cosmetic brands, and convenience of product delivery at home. Growing e-commerce across the globe and the high penetration rate of smartphones among consumers are factors propelling online store segment growth.
Regional Insights of the Global Lipstick Market
Asia Pacific region is predicted to be the largest market for lipsticks due to change in lifestyle, increasing consumer spending, increasing disposable income in developing countries, and growing awareness toward appearance consciousness. While the growth rate in the region except the Asia Pacific will remain significant.
The objective of the report is to present a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, industry-validated market data, and projections with a suitable set of assumptions and methodology. The report also helps in understanding bio solvent market dynamics, structure by identifying and analyzing the market segments and project the market size.
Further, the report also focuses on a competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence.
Scope of Global Lipstick Market: Inquire before buying
Global Lipstick Market, by Product Type:
• Matte
• Cream
• Satin
• Long Wearing
• Other
Global Lipstick Market, by Age Group:
• Below 18
• 18-30
• 30-40
• 40-50
• Above 50
Global Lipstick Market, by Distribution Channel:
• Supermarkets / Hypermarkets
• Departmental/Grocery Stores
• Multi Branded Retail Stores
• Online Store
• Others
Global Lipstick Market, by Region:
• North America
• South America
• Asia Pacific
• Europe
• Middle East & Africa
Key Players Analyzed in the Global Lipstick Market Report:
• L’oreal
• Estee Lauder
• Relvon
• Lvmh
• Shiseido
• Chanel
• Rohto
• Beiersdorf
• Dhc
• Johnson & Johnson
• Avon
• Jahwa
• Jala
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