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Big Basket: India’s Revolutionary Online Grocery Store

swati11 on Business Product - Big Basket has now become India's largest Online grocery store. Look at the journey of this unicorn startup and their business model.
One of the shiniest gems of India’s bejewelled unicorn crown is the e-commerce giant, which has brought about a significant change in how India buys its groceries. Big Basket joined the coveted unicorn club in 2019, about 8 years after its launch.

Big Basket is an online grocery marketplace or platform that collects groceries from the retailers and delivers it right on the doorsteps of the customers. In this sector, it has to compete with some huge giants like Amazon and other startups like Grofers.

However, it has now become one of India’s largest online supermarkets. Let us now look at further details of this unicorn startup.

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