Best Google ads Management Services
Need PPC services to drive leads & sales? Wing Global is the leading company that provides Google Ad Management services that help you to expand your reach

What Are Google Ads and How Much Do They Cost?

Google Adwords or PPC Ads are the Ads that are run by using the platform of Google. But why Google Ads? Well, the answer is simple. While you are working on your SEO and the competition is stiff, and only ten websites are allowed to be on the first page, the rest just have to try hard to be on the page and stay back and wait for their turn. SEO will build you a constant brand image but the ongoing and dynamic process of it will not provide quick results as Google Ads would.


Since business listings also occupy space in the Search Engine Result Page (SERP) of Google, SEO results are pushed more downward (in most cases) as first Ads are shown followed by business listings, and then finally the SEO results. According to the Google reports, companies on the first page are more likely to get business as compared to those who are on the second page. In fact, companies coming on the second page are more or less like dead bodies buried below the ground, whom nobody sees in a few scenarios.


However, it must be noted that while Google Ads provide quick and precise results, they are on the costlier side of the spectrum and the brand awareness fades as soon as the Ads stop. In order to build a constant brand image, Wing Global IT Services can assist you with SEO services or Social Media Marketing as more budget-friendly and effective options.


Google Adwords work on a cost-per-click basis, which means you only pay when someone clicks on one of your ads and visits your website. The cost-per-click for each keyword varies based on how popular the term is and how much other websites are willing to pay. A bidding process controls Google Ads, which means that if you're ready to spend more than someone else, your ad will usually appear above theirs. As a result, the most popular or effective keywords for businesses to generate sales and leads are generally the most expensive per click.



Google AdWords Is So Much Important?

  • Promote your business using Google products, partner websites, and display networks in addition to Google search.
  • Ads may be tweaked at any moment to reach a certain demographic or promote a product or service.
  • You begin receiving targeted traffic in a short period of time after launching an advertising campaign.
  • At the same time, you can target numerous keywords.
  • Certain variables can help you get your ads to the top of the page faster.
  • There is no minimum spending limit for ads, and you may set and adjust your budget at any moment.
  • You may make adjustments to keywords, ads, ad groups, and budgets at any moment and see the results in minutes.
  • Returns on Investments are simple to calculate, and you may adjust your budget appropriately.